Almost nobody calls a lawyer cold. They get your name from someone they trust, they look you up on their phone, and what they find decides whether they dial. This is what they find, and what it does when they get there.
They were given your name an hour ago. The page opens in under a second, says who you are, and puts your number under their thumb before they finish reading.
Instead of a voicemail nobody returns, they answer the questions you would have asked, including who else is involved, and it comes back to you written down.
They fill in a handoff rather than leaving a name on a voicemail. Conflicts at the top, the clock flagged, their own details attached.
On a phone, cache empty, which is how a stranger arrives. This site asks for 4 files; the two sites measured asked for 77 and 71.
Built by somebody who knew what a conflict check is and what Rule 7.2 forbids.
| This site | The national platforms | |
|---|---|---|
| Price | $200 a month, or $2,000 a year, for the site and the service | FindLaw bundles are documented at $2,000 to $10,000 a month and Scorpion platform fees at $3,000 to $7,000. Most of that buys ad spend and its management, wrapped around the site |
| Contract | None. Cancel in one message | Multi-year terms are standard; Scorpion contracts typically run three years |
| When you leave | The site and domain go with you | Built on their proprietary platform; reviews document firms losing the site, the content, and sometimes the domain |
| A change | Text me. Done the same day | A request to their team |
| Advertising | Not sold here, on purpose. If you want ads run, hire an ad shop that answers to you. No bundle, no markup, no budget of yours to defend | Included and managed; reviews document a markup on the ad spend |
| Who you deal with | The person who built it | An account manager |
The honest comparison is the site part of their bundle against this, because the site is the part they keep when you leave. Their side above is as documented in published reviews.
And the local field, measured for this project: of 339 Connecticut firm sites checked, 301 carry an HTML document alone heavier than this entire page.
The question was never whether a website is worth that. It is whether it brings you one client a year who would otherwise have called the firm whose page loaded first and answered fastest. On the evidence above, that is not a close question.
None of these are needed for the site to work, and none of them are what you are being asked to decide today.
Ryan Kirchberger, BlackRain Automations, Vernon, Connecticut. I build the site, I run it, and I answer the phone. There is nobody else to be passed to.